Innovation
INNOVATION AT MM BOARD & PAPER
HOW WE.INVENT THE FUTURE!
At MM Board & Paper, we are constantly striving to improve and develop our products. We call our innovation spirit we.invent! It covers the entire spectrum from ideation through to implementation.
What drives us?
We are driven by our customers’ needs and the challenges they face. We strive to understand them and develop efficient solutions for tomorrow. Our primary objective is to create added value for everyone involved.
With our years of experience in the development of innovative products and our deep understanding of structuring innovation processes, we work steadily to make the future more sustainable. Our approach is always focused on responsible use of raw materials, perseverance, and a willingness to question the status quo.
Disruptive & incremental innovation
We focus on both disruptive and incremental innovations to respond to our customers’ requirements as best we can.
Disruptive innovations
are innovations that interrupt the success story of an existing technology or product, sometimes even pushing them out of the market entirely. In this context, our research activities focus above all on developing innovative barriers.
Incremental innovations
are evolutions and optimizations of existing products. In this context, we are continuously expanding our existing product range in different product groups and optimizing technical product specifications.
HOW WE.INVENT NEW PRODUCTS
Innovation at MM Board & Paper is a process which delivers timely solutions for tomorrow’s challenges and creates new sustainable solutions within adjacent business fields.
Our innovative product developments pass through a pre-defined, continuously improved process, starting with ideation and moving to evaluation, technical product development and through to market launch.
OUR CUSTOMERS & SUPPLIERS AS ESSENTIAL INNOVATION PARTNER
We are convinced that innovation depends on embracing diversity and combining a wide range of high-potential resources. With this in mind, we bring together stakeholders like customers, end users, suppliers, and research institutions early on in our innovation process, which allows us to gain a differentiated perspective of problems and the requirements our products need to fulfill. Being open to new ideas and willing to engage in dialogue are crucial components of our innovation culture.
Thanks to our personal contact with customers, end users, suppliers, and research partners, we have an insight into specific requirements and novel solutions and can incorporate this knowledge directly into the development of new products. This allows us to create solutions in which our customers’ requirements are the central focus.
OUR EMPLOYEES AS VALUABLE DRIVERS OF INNOVATION
An idea has the potential to create something big. We believe that every idea matters, and we want everyone to be involved. That’s why we implemented a group-wide platform to collect and share ideas. This gives every employee the opportunity to put forward their creative ideas for new products, technologies, services, and business segments
In addition, we regularly hold ideas competitions on specific topics to help us to collect a wealth of ideas for solving specific challenges.
We also organize innovation workshops, hold get-togethers to share expertise, and use a range of creativity-fostering techniques to promote innovative solutions and breathe new life into our positive, innovative spirit every single day.
COLLABORATIONS
Collaboration with external partners like universities, research institutions and start-ups is another crucial element of our innovation activities. By integrating collaboration partners, we can create synergies, achieve our common goals more efficiently, and thus generate benefits for everyone involved.
Our collaborations focus on the following areas:
- Wood fibres
- Alternative fibres
- Bio-based materials
- Substitution to fossil-based materials
- New materials for packaging
- Functional barriers
- Bio-refinery
- New applications for board & paper
- New technologies
- Smart packaging
