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FBB Rebranding

28.09.2022 - Virgin Fibre Cartonboard

Introduction of our new FBB brand names: ALASKA® and ADRIATICA®

In September 2022, the rebranding of MM BOARD & PAPER Folding Box Board (FBB) grades was completed: Our already well-known brand ALASKA® was applied to most of our products and a new brand ADRIATICA® was added to our portfolio.  Below table will give you some further guidance on the former and new brand names.

The name change is the first step of our rebranding efforts aiming for a clearer and more structured overview of our extensive product portfolio.

At the same time, we would like to assure you of the following:

  • The brand name change did not trigger any product modification
  • There were no changes to the technical datasheets and parameters
  • The article numbers have remained the same
  • Fibre structures and composition as well as board construction have remained the same

 

Overview of the new brand names: ALASKA® and ADRIATICA®:

  Former brand name New brand name
GC1 Arktika ALASKA WHITE
Aegle White ALASKA BRIGHT
GC2 Aegle Pro ALASKA STRONG
Alaska Plus ALASKA PLUS
Excellent Top ADRIATICA
Excellent Top PH 0.3 ADRIATICA PH 0.3
Kromopak ALASKA ECO
Kromopak PH 0.3 ALASKA ECO PH 0.3
GC Aegle Barrier Plus ALASKA BARRIER

 

READ MORE NEWS

Major Investments in the Future of MMB&P Mills: Modernization of Board Machines in Frohnleiten, Neuss and Kolicevo

In the course of implementing technologically advanced industrial processes and production improvements, MM Board & Paper will rebuild the Board Machines in Frohnleiten, Neuss and Kolicevo. Downtime means progress: We invest in state-of-the-art technology, product development, sustainability and therefore in the future!

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MM BiB-Liner™ now also available in 250 gsm

MM BiB-Liner™ – our liner for bag-in-box solutions – is now also available in 250 gsm. This extension of the grammage range of the already existing 210 and 230 gsm is our answer to the growing bag-in-box market.

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